{"id":4863,"date":"2026-07-13T09:04:58","date_gmt":"2026-07-13T16:04:58","guid":{"rendered":"https:\/\/us.wordcamp.org\/2026\/?post_type=wcb_speaker&#038;p=4863"},"modified":"2026-07-14T15:56:09","modified_gmt":"2026-07-14T22:56:09","slug":"aviral-mittal","status":"publish","type":"wcb_speaker","link":"https:\/\/us.wordcamp.org\/2026\/speaker\/aviral-mittal\/","title":{"rendered":"Aviral Mittal"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Aviral is CMO for rtCamp, an enterprise WordPress consultancy whose clients include Google and Cox Enterprises. His role is dynamic: one moment he&#8217;s shaping content strategy, the next he&#8217;s with engineers solving hard problems \u2014 personalization, AI-led publishing and digital experiences. He&#8217;s convinced WordPress is the most underrated platform in enterprise.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With rtCamp he&#8217;s leading the GTM by embedding engineers directly in marketing teams. He also led OnePress \u2014 a framework that helps multi-brand organizations run several WordPress instances on one codebase, one design system, and shared governance. If you are curious about any of it, come say hi.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30)\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"205\" src=\"https:\/\/us.wordcamp.org\/2026\/files\/2026\/07\/red-map-flowers-colorful.jpg\" alt=\"\" class=\"wp-image-5020\" style=\"width:auto;height:50px\" srcset=\"https:\/\/us.wordcamp.org\/2026\/files\/2026\/07\/red-map-flowers-colorful.jpg 1000w, https:\/\/us.wordcamp.org\/2026\/files\/2026\/07\/red-map-flowers-colorful-766x157.jpg 766w, https:\/\/us.wordcamp.org\/2026\/files\/2026\/07\/red-map-flowers-colorful-300x62.jpg 300w, https:\/\/us.wordcamp.org\/2026\/files\/2026\/07\/red-map-flowers-colorful-500x103.jpg 500w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"wp-block-post-template is-layout-flow wp-block-post-template-is-layout-flow\"><li class=\"wp-block-post post-4894 wcb_session type-wcb_session status-publish hentry wcb_track-ai wcb_session_category-showcase\">\n<h2 class=\"wp-block-post-title has-large-font-size\"><a href=\"https:\/\/us.wordcamp.org\/2026\/session\/agents-need-good-tools-too-designing-an-editorial-experience-for-humans-and-ai-alike\/\" target=\"_self\" >Agents Need Good Tools Too: Designing an Editorial Experience for Humans and AI Alike<\/a><\/h2>\n\n<div class=\"taxonomy-wcb_track wp-block-post-terms has-medium-font-size\"><span class=\"wp-block-post-terms__prefix\">Track: <\/span><a href=\"https:\/\/us.wordcamp.org\/2026\/track\/ai\/\" rel=\"tag\">AI<\/a><\/div>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">We spend a lot of effort making the editorial experience good for humans \u2014 clear blocks, sensible constraints, guardrails that keep content on-brand. It turns out those same rules are exactly what an AI agent needs to publish well. This talk walks through the key tenets of a strong editorial experience in WordPress with Gutenberg,&hellip; <\/p><\/div>\n<\/li><\/ul><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Aviral is CMO for rtCamp, an enterprise WordPress consultancy whose clients include Google and Cox Enterprises. His role is dynamic: one moment he&#8217;s shaping content strategy, the next he&#8217;s with engineers solving hard problems \u2014 personalization, AI-led publishing and digital experiences. He&#8217;s convinced WordPress is the most underrated platform in enterprise. With rtCamp he&#8217;s leading [&hellip;]<\/p>\n","protected":false},"author":11627717,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_wcpt_user_name":"aviral89","footnotes":""},"speaker_group":[],"class_list":["post-4863","wcb_speaker","type-wcb_speaker","status-publish","hentry"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pgSBpQ-1gr","avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/a42ccd63ca9ba075448753c46a01a97102c6ef47c079498b6c295c1603d7ca7a?s=24&d=blank&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/a42ccd63ca9ba075448753c46a01a97102c6ef47c079498b6c295c1603d7ca7a?s=48&d=blank&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/a42ccd63ca9ba075448753c46a01a97102c6ef47c079498b6c295c1603d7ca7a?s=96&d=blank&r=g","128":"https:\/\/secure.gravatar.com\/avatar\/a42ccd63ca9ba075448753c46a01a97102c6ef47c079498b6c295c1603d7ca7a?s=128&d=blank&r=g","256":"https:\/\/secure.gravatar.com\/avatar\/a42ccd63ca9ba075448753c46a01a97102c6ef47c079498b6c295c1603d7ca7a?s=256&d=blank&r=g","512":"https:\/\/secure.gravatar.com\/avatar\/a42ccd63ca9ba075448753c46a01a97102c6ef47c079498b6c295c1603d7ca7a?s=512&d=blank&r=g"},"_links":{"self":[{"href":"https:\/\/us.wordcamp.org\/2026\/wp-json\/wp\/v2\/speakers\/4863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/us.wordcamp.org\/2026\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/us.wordcamp.org\/2026\/wp-json\/wp\/v2\/types\/wcb_speaker"}],"author":[{"embeddable":true,"href":"https:\/\/us.wordcamp.org\/2026\/wp-json\/wp\/v2\/users\/11627717"}],"replies":[{"embeddable":true,"href":"https:\/\/us.wordcamp.org\/2026\/wp-json\/wp\/v2\/comments?post=4863"}],"version-history":[{"count":6,"href":"https:\/\/us.wordcamp.org\/2026\/wp-json\/wp\/v2\/speakers\/4863\/revisions"}],"predecessor-version":[{"id":5426,"href":"https:\/\/us.wordcamp.org\/2026\/wp-json\/wp\/v2\/speakers\/4863\/revisions\/5426"}],"sessions":[{"embeddable":true,"href":"https:\/\/us.wordcamp.org\/2026\/wp-json\/wp\/v2\/sessions\/4894?_embed=1&context=view"}],"wp:attachment":[{"href":"https:\/\/us.wordcamp.org\/2026\/wp-json\/wp\/v2\/media?parent=4863"}],"wp:term":[{"taxonomy":"wcb_speaker_group","embeddable":true,"href":"https:\/\/us.wordcamp.org\/2026\/wp-json\/wp\/v2\/speaker_group?post=4863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}