WCUS 2026

Track: AI

  • Lost in (Machine) Translation: AI, WordPress, and the Translations Nobody Saw Coming

    [Joint presentation by the Agency Project Manager and Tech Lead, and the Client.] What happens when you hand a global industrial manufacturer’s website over to an AI and ask it to speak fluent German, Japanese, and beyond, all within WordPress? This session is a candid, data-driven deep dive into a real-world project for Standex Electronics,…

  • Agents Need Good Tools Too: Designing an Editorial Experience for Humans and AI Alike

    We spend a lot of effort making the editorial experience good for humans — clear blocks, sensible constraints, guardrails that keep content on-brand. It turns out those same rules are exactly what an AI agent needs to publish well. This talk walks through the key tenets of a strong editorial experience in WordPress with Gutenberg,…

  • Your Team Needs a Shared Brain: Shipping AI Skills Like You Ship Code

    Hook: Every dev on your team has their own pile of AI prompts and one-off scripts — which means every hard-won lesson stays trapped with the person who learned it, and the rest of the team keeps paying to learn it again. What if your team’s AI tooling lived in a versioned, reviewed, CI-enforced repo…

  • Parenting Claude: Guardrails for AI-Assisted Development

    LLMs are here and they’ve already disrupted software development at every level. Revolutions are messy, fraught with challenges, risks and disruption as the status quo evolves to make room for new ideas. Large language models can dramatically improve productivity, but they also confidently output plausible garbage. This session is about getting the speed without surrendering…

  • Democratizing the Theme Directory: Building Block-Ready Themes with WP Rig & AI

    The standard toolkit for custom WordPress theme development is undergoing a generational shift. Legacy bundlers, bulky frameworks, and guessing games with AI code completion are being replaced by lightweight execution environments, composable architectures, and rigid, deterministic code scaffolding. In this immersive, hands-on workshop, developers will dive into the future of theme development using WP Rig,…

  • AI Search: Why Your Whole Company Should Care

    AI Search isn’t just SEO’s problem anymore – it’s everyone’s. From content teams to developers, PPC to partnerships, the shift to AI-native discovery affects your entire business. This session is your wake-up call: why you’re probably already behind, what’s changed, and the quick wins you can implement now to catch up.