Danny Sullivan is part of Google’s Search Team.
Sullivan joined Google in 2017, after retiring from journalism. He began his career in 1989 with daily newspapers, first with the Los Angeles Times and then the Orange County Register. In 1996, he started his own publication, Search Engine Watch, and a decade later launched Search Engine Land, which both focused on covering search engines and the search marketing space.
Before joining Google, Danny is known for being a trailblazer in the search marketing world:
- Founder of Search Engine Land and Search Engine Watch, two foundational publications in SEO.
- Coined the term “search engine marketing,” helping define an entire field.
At WordCamp US and beyond, Danny continues to champion an open, accessible web, bridging tech and transparency, and fostering a better understanding between search engines and the communities they serve.