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Cozy AI Cooking: WordCamp Edition

John Maeda
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Artificial Intelligence is no longer just a novelty. It is becoming an essential ingredient in how we build, publish, and connect online. In this session, I’ll take you into my Cozy AI Kitchen to demystify how AI really works, why it matters to the WordPress ecosystem, and how builders can approach it with both curiosity and care.

Rooted in my book How To Speak Machine, I’ll explore the pivotal shift we’re living through: machines that appear to “speak human.” WordPress itself has always carried a poetic tension. It was built for publishing prose, and it is powered by a community that also sees code as poetry. Now, with AI entering the picture, we face a moment where both the poetry of words and the poetry of code are being reshaped by machines.

You’ll leave with a clearer understanding of AI’s fundamentals and a perspective on how this evolving technology can be used not only to automate, but also to inspire creativity. AI can generate endless blog posts or even code on its own, yet its true value may be in sparking the words and the code that only you can create.