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Growing and Sustaining a Digital Agency in Uncertain Times

Jessi Gurr
Location:

In today’s ever-changing landscape, digital marketers face unique challenges. Economic uncertainty has businesses tightening budgets, and the rise of AI brings robust DIY tools into the mix. How can digital agencies remain steady and even achieve growth in these uncertain times?

In this session, we’ll explore key strategies for staffing, including how to retain top talent, empower professional growth, and efficiently manage remote teams. We’ll talk about the importance of building recurring revenue streams for financial stability, even when new projects are scarce. Discover innovative ways to leverage AI and other technologies to enhance your service offerings and compliment staff, without losing the human touch that sets your agency apart.

Topics covered include:

  • Adapting to economic shifts and client budget constraints.
  • Creating sustainable revenue models through subscription services and monthly service agreements.
  • Utilizing AI tools to complement your agency’s expertise and increase efficiency.
  • Effective team management and maintaining a positive work culture in a remote or hybrid environment.
  • Empowering your team to grow professionally while fostering autonomy and knowing when to delegate tasks.
  • Marketing your agency’s unique value proposition in a crowded and competitive market.