{"id":12116,"date":"2019-08-11T15:32:10","date_gmt":"2019-08-11T20:32:10","guid":{"rendered":"https:\/\/2019.us.wordcamp.org\/?post_type=wcb_session&#038;p=12116"},"modified":"2020-06-09T17:05:03","modified_gmt":"2020-06-09T22:05:03","slug":"roi-of-ux-how-to-assign-money-value-to-your-designs","status":"publish","type":"wcb_session","link":"https:\/\/us.wordcamp.org\/2019\/session\/roi-of-ux-how-to-assign-money-value-to-your-designs\/","title":{"rendered":"ROI of UX, How to Assign Money Value to Your Designs"},"content":{"rendered":"\n<p>Design has been synonymous with &#8220;making things pretty&#8221;, more artificial than functional, but the popularity of UX and design thinking has done a lot to break that stereotype in the last few years. One of the ways to evangelize a better user experience to your product owners and managers is to assign money value to your design improvements. <\/p>\n\n\n\n<p>In this talk I&#8217;ll show you a few easy examples of how to do that.<\/p>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/wordpress.tv\/2019\/11\/14\/olesya-boreyko-roi-of-ux-how-to-assign-money-value-to-your-designs\/\" target=\"_blank\" rel=\"noreferrer noopener\">Watch on WordPress.tv<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Design has been synonymous with &#8220;making things pretty&#8221;, more artificial than functional, but the popularity of UX and design thinking has done a lot to break that stereotype in the last few years. One of the ways to evangelize a better user experience to your product owners and managers is to assign money value to [&hellip;]<\/p>\n","protected":false},"author":7604692,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1572636600,"_wcpt_session_duration":900,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[11334],"footnotes":""},"session_track":[1274818],"session_category":[137],"class_list":["post-12116","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-regular-sessions-room-240","wcb_session_category-lightening-talk"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pa0Brk-39q","session_date_time":{"date":"November 1, 2019","time":"2:30 pm"},"session_speakers":[{"id":"11334","slug":"olesya-boreyko","name":"Olesya Boreyko","link":"https:\/\/us.wordcamp.org\/2019\/speaker\/olesya-boreyko\/"}],"session_cats_rendered":"15 min. Lightning Session","_links":{"self":[{"href":"https:\/\/us.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/12116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/us.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/us.wordcamp.org\/2019\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/us.wordcamp.org\/2019\/wp-json\/wp\/v2\/users\/7604692"}],"version-history":[{"count":2,"href":"https:\/\/us.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/12116\/revisions"}],"predecessor-version":[{"id":37646,"href":"https:\/\/us.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/12116\/revisions\/37646"}],"speakers":[{"embeddable":true,"href":"https:\/\/us.wordcamp.org\/2019\/wp-json\/wp\/v2\/speakers\/11334"}],"wp:attachment":[{"href":"https:\/\/us.wordcamp.org\/2019\/wp-json\/wp\/v2\/media?parent=12116"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/us.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_track?post=12116"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/us.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_category?post=12116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}